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The Feel

Knowing more is now exciting through interactive assets

Landing pages made of interactive assets to get you highly interested leads

Image of URBN Power bank

Let your products speak for themselves through interactive assets

Interactive Assets overview

Stand out from the noise through a custom crafted landing page that makes your products present themselves

Make getting to know your products more memorable through exciting interactions that are just a scroll away

These landing pages have a clear call to action to further your now interested customers to the purchase page

Interactive Assets overview

Stand out from the noise through a custom crafted landing page that makes your products move and groove

Make getting to know your products more memorable through exciting interactions that are just a scroll away

Clear call to action to further your now interested customers to the purchase page.

What is Nudge VFX?

Web VFX can nudge your customers to buy, when they are on the edge of buying.

How to do that? By creatively showing the features that made them click on your product in the first place.

Yeah we know.. "creatively showing" is a really vague statement. So, let's show you the features we listed while also telling you the creative reasoning behind it.

Feature: Good grip

Idea: Light those Contours

The first thing you feel while holding the mug is its contours and patterns, so naturally we had to begin there.

Feature: 10 hours of cooling with zero condensation

Idea: Melt that Ice

We decided to sculpt the ice to be in the shape of the mug and melt it, to hit the 10 hours of cooling and zero condensation in one shot.

Feature: Spill Proof

Idea: Just Demonstrate

The mug is really spill proof so the best way to show it is to demonstrate it from a cool angle.

Feature: Rugged Build

Idea: Ground Breaking

Let's break the ground from the impact of the power bank to show its ruggedness.

Feature: Has Type-A Input and Type C input/output

Idea: Clear depiction through arrows and text

The input output ports is an important. Conveying it through multiple indicators is necessary.

Feature: Number of times it can charge devices

Idea: Neon gradients for devices it can charge

This is what matters to the consumer at the end, "how many times can this power bank charge my device?" We had to give a clear attractive answer to that question.

Nudge Assets overview

Crafted for platforms where your customer’s intent to purchase is high like online marketplace or your online store

Your spec sheet for the product is the motivation for the concept of the assets

Use multiple indicators and demonstrations to make your product’s key features unmissable

See Plans

Now we Launch

This is it! Now with all your key experiences in place, you can be assured that your launch campaigns will truly be maximised. The primary goal of Launch VFX is to create an intrigue to further your to be customers to key sale experiences that turn them into paying customers.

Selling Point: Highly Natural

Idea: Confuse the bird

So, the idea was to show that this product is so natural that a hummingbird confuses it with flowers. Yeah.. its exaggerated but works.

Selling Point: Fresh

Idea: Splash Fresh

This was the perfect selling point to go for the eye candy shot which conveys a sense of freshness while keeping your the customers intrigued.

Selling Point: Being all natural, it is healthy for your skin.

Idea : Trek to product

Trekking, hiking, mountains, wind are the things we associate with nature, health & joy. Presenting the product in that environment results in positive association.

Selling Point: Easy to move

Idea: Move to the groove

Shoes tapping themselves and moving around was our way of conveying the stylish movement of shoes.

Selling Point: Feather Light

Idea: Shoe to feather

Feather light shoes, yeah we are going to transition to a feather for sure.

Selling point: Stylish colour variants

Idea: Flying colours

Showing all the variants of the shoe while making sure they continue to move and fly to tie back to the easy to move aspect.

Selling Point: Wakes you up

Idea: Burst up to wake up

We made the product and the coffee beans burst through the frame

Selling Point: Made from original Arabica beans

Idea: Spill That Arabica

Let's spill a bunch of authentic arabica beans to fill the frame. Notice how the beans interact with edges of the frame

Ps: The arabica beans had to be medium roast instead of dark roast to make them look right on the camera.

Selling Point: Instantly get you pumping

Idea: Coffee to Heart

We made the spilled arabica beans transform into a heart made of instant coffee that pumps to the beat.

Launch Assets overview

Crafted for platforms where your customer’s intent to buy is very low like social media platforms

The primary focus is on selling points of your product and featuring them intriguingly

Make your yet to be customers curious about your product to forward them to the interactive journey awaiting them

See Plans